DaimlerChrysler to Sell Smart Car in US - MSN Money

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Wed, 28 Jun 2006 13:21:45 -0700

MSN Money - 6 hours ago DETROIT (AP) - DaimlerChrysler AG will begin selling its funky, two-seat Smart car in the US during the first quarter of 2008, the automaker's CEO said ...

The article claims that DaimlerChrysler plans to sell the fortwo Smart Car for less than $15,000. I hope they sell it for a lot less; like $5000 less.

see, Toyota has already brought its fuel-efficient Yaris over. The MSRP of the base model is just slightly over $10,000. would people pay $5,000 in mark-up for a cuter, but smaller and less practical vehicle?

I wouldn't. There are so many other nice--think performance, practical, or economical--cars out there for that price range. Could cuteness be a "nice" trait? if their goal is to produce a premium sub-compact like the Mini, then they might succeed in the same nitch. But they won't win the heart of masses.

Chieh Cheng
Wed, 28 Jun 2006 13:38:33 -0700

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